Company Overview

ReadyNation prepares families to survive and recover from disasters.  The company  makes disaster preparedness easy and affordable through web-based products and services, including innovative easy-to-use online forms that capture and store family emergency plans, home inventories and other important documents necessary for recovery.

Web site: www.ReadyNation.com

Incorporation:  In anticipation of an August 2008 launch, ReadyNation was incorporated July 27, 2007 in California.

Corporate headquarters:  San Francisco, CA

Leadership:  Brian Nichols, President

Partners: 

•  Bayshore Solutions (Tampa, FL): Award -winning interactive marketing firm offering web site design, development, eMarketing, search engine optimization, and hosting solutions to clients nationwide.
• Jane English Design (St. Petersburg, FL) Independent design firm.
• MayDay Industries (Westminster, CA):  Leading manufacturer and wholesaler specializing in disaster preparedness supplies. 
• Rob Sanders Online Marketing and Consulting (San Francisco, CA):  Independent provider of search engine optimization and pay per click services to increase Web site traffic for start-up to mid-sized companies.
• Qwest CyberCenters (Bradenton, FL):  Qwest data centers are specifically designed to provide state-of-the-art hosting for mission-critical Web sites and enterprise applications.

Products and Services: 

• Home disaster plans, providing a checklist of specific actions families need to take to protect loved ones from disasters, minimize damage to homes and speed the recovery process.
• Family emergency plans, guiding families how to make a custom emergency plan that includes creating a communication plan, identifying designated safe meeting places, and integrating workplace and school emergency response plans as well as community evacuation routes.
• Emergency kits and disaster supplies, outfitting families with critical equipment and other important items designed specifically for homes, schools, offices or autos. Premium survival kits meet Department of Homeland Security recommendations for water, food, and tools needed for up to three days after a disaster.
• Critical document storage,  preserving important personal information from driver’s licenses, passports, insurance papers, car registration and other legal documents to help families more quickly get on their feet after a disaster.
• Home inventory system, offering a secure way to store an accurate listing of personal possessions, including photos and receipts, to facilitate the insurance claims process.